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Versace is set to launch a new men's fragrance called Eros, inspired by and deeply rooted in Greek mythology. This edition aims to unveil and unleash unbridled passion while highlighting desire. The fragrance is named after Eros, the Greek god of love and the son of Aphrodite. The influence of ancient Greece has been present since Gianni Versace first established his fashion empire, using the goddess Medusa as the brand's symbol on various products, including the new bottle of men's fragrance Eros.
Eros, the latest perfume offering, is the first men's fragrance to be introduced in the last five years. Donatella Versace's vision was to encompass the essence of the Versace brand within the fragrance, representing the style, quality, and enduring popularity of the brand. "Eros truly embodies the DNA of Versace," explains Donatella. "With a Greek motif that evokes thoughts of ancient Greece, antiquities, and mythology, and the turquoise color reminiscent of the Mediterranean, this is quintessential Versace."
Created by Aurelien Guichard of Givaudan, Eros is described as fresh, woody, and slightly oriental. The fragrance features mint oil blended with green apple and Italian lemon, with warmth provided by tonka bean, Venezuelan ambroxan, and geranium flowers, giving it a fougere twist. The turquoise glass bottle of Eros showcases the head of Medusa, embodying the brand's identity. The fragrance is available in 50 and 100 ml EDT, with accompanying body care products also offered.
The face of the advertising campaign for Eros is model Brian Shimansky, with photography by Mert & Marcus. Donatella envisioned a gladiator-like man for the campaign, one who fights for what he wants and his goals. "This fragrance is for the man who is in charge of his own destiny. He is a hero, defending his ideas and ambitions," Donatella Versace stated.
Ingredients: Alcohol, Denat. (Sd Alcohol 39 C), Fragrance, Water, Limonene, Ethylhexylmethoxycinnamate/Butylmethoxydibenzoylimethane/Ethylhexylsalicylate, Coumarin, Linalool, Alpha-Isomethyl Ionone, Citronellol, Citral, Geraniol, Cinnamal, Eugenol.
Type: Eau De Toilette.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
is_discontinued_by_manufacturer | ‎No | ||||
product_dimensions | ‎4 x 5 x 4 inches; 3.53 ounces | ||||
item_model_number | ‎2724538209787 | ||||
upc | ‎885404456369 | ||||
manufacturer | ‎Versace | ||||
best_sellers_rank | #5,553 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #15 in Men's Eau de Toilette | ||||
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